Hello! I'm John Fries.
I can help you build your brand, engage your audiences, tell your compelling stories, and grow your business.
I'm an experienced marketing, PR and media pro, writer, designer, and digital content creator with a passion for helping companies achieve their communications objectives. A master communicator with a substantial track record of success,
I’ve led the communications departments at several major Pittsburgh organizations and have provided strategic counsel and/or creative solutions to dozens of others, including UPMC, PNC Bank, Giant Eagle, Heinz, and a number of mid-sized and small businesses, professional practices and nonprofits.
Whether you need an integrated strategy, just the creative components, or even a part-time CMO or marketing director to help you maintain a consistent, effective brand presence in the marketplace, I'd love to work with you.
Contact me at 412.760.2299 or via email.
My work has helped:
… PNC Bank dispense financial advice to its entrepreneurial customers
… UPMC market its centers of excellence to prospective patients
… Giant Eagle Market District promote cool craft foods to discriminating shoppers
… Heinz educate its sales team about the company’s ketchup products
… The Frick Pittsburgh successfully communicate its $14 million site expansion across multiple media
… The Frick Pittsburgh grow its social media following to 10,000+
… Prime Stage Theatre rebrand itself and achieve significant media coverage
… Miami’s Doug Williams Group tell its success stories
… The Vasculitis Foundation engage its audiences around the world
… Cool Santa Fe, NM restaurant Macalicious open to rave reviews
… Schering-Plough introduce a new pharmaceutical product to doctors
… Comedy Relief Pittsburgh sell tickets to benefit the Pittsburgh Food Bank
… Pizza Hut create and place a feature segment on a popular MTV show
… MSA tell the story of a revolutionary new piece of equipment
… Little Sisters of the Poor launch a successful $18 million fundraising campaign
In addition, I've long been a freelance journalist and contributing writer/editor. My work has appeared in a wide and diverse variety of media, both locally and across the U.S., including Pittsburgh Magazine, the Pittsurgh Post-Gazette, Reader's Digest, North Hills Monthly, Peters & Point South, Pittsburgh Catholic Magazine, and several regional editions of Hospital News. I've also contributed more than 20 marketing-related articles to LinkedIn.
Finally, I'm an experienced, prolific graphic designer, web designer, social media creato,r and film, TV and video producer with numerous credits.
|How I can help you
• Marketing & communications coaching
• Workshops & presentations
• Integrated marketing strategy
• Brand development & positioning
• Social media strategy
• Inbound (content) marketing
• Public relations
• Online marketing
• Video content marketing strategy
• Podcast creation
Writing, Design & Digital Solutions
• Creative direction
• Writing & design across all media
• Marketing & advertising copywriting
• Web content writing
• Inbound content writing
• Brand journalism
• Social media messaging
• Film & video script writing
• Newsletters & enewsletters
• Brochure & publication writing/design
• Graphic design
• Logo & identity program design
• Web design
• Video production